Advertising Manager job description

Use this Advertising Manager job description template to advertise open roles for your company. Be sure to modify requirements and duties based on the unique needs of the role you’re hiring for.
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Job brief

We are seeking an Advertising Manager to lead a team in the advertising department executing the needs and wants of clients. The ideal candidate must have strong management, interpersonal, and communicative skills along with good knowledge of advertising.


  • Monitor the advertising department’s personnel and operations.
  • Craft advertising strategies to improve buyer interest in services and products.
  • Collaborate with clients, staff members, or advertising agencies to meet and establish project objectives while enforcing budgets and timelines.
  • Maintain good relations with clients and develop a deep understanding of their needs and wants.
  • Evaluate the progress of projects from start to finish to ascertain it remains focused and to determine its effectiveness.
  • Validate the colors, text, and designs for usage in advertising to ensure a consistent and appropriate brand image.
  • Keep in contact with clients and perform follow-ups to determine satisfaction.
  • Negotiate contract terms and specifications with clients or other external parties.
  • Provide expert advice on advertising and marketing methods for new or existing services or products.
  • Directing and initiating research efforts.
  • Combine and assess data to present proposals to other parties including clientele and management.


  • Bachelor’s in Advertising or Marketing
  • 5+ years of experience in advertising
  • Strong knowledge of consumer behavior and psychology
  • Exceptionally creative
  • Brilliant presentation skills
  • Great multitasking skills especially in teams of people
  • Phenomenal communication skills
  • Good interpersonal skills and ability to maintain relations

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