Copywriter job description

Use this Copywriter job description template to advertise open roles for your company. Be sure to modify requirements and duties based on the unique needs of the role you’re hiring for.
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Job brief

We are seeking a well-written and creative Copywriter to produce marketable content that meets internal objectives and boosts the image of the company and its products.


  • Research pertinent industry topics to determine new content material and areas of focus.
  • Draft original and compelling content.
  • Produce and publish articles that market the company and its products all the while maintaining consistency with company branding.
  • Edit and fact-check content created by other writers within the company as well as material written by other employees that need to be checked.
  • Utilize SEO methodologies to optimize content for online rankings.
  • Collaborate with designers and other relevant personnel to produce visuals to go along with written content.
  • Craft reports on content performance as well as the volume of web traffic it receives, and present result analysis to senior management.
  • Meet with clients and experts to discuss creative ideas.


  • Bachelor’s degree in Marketing and Journalism
  • 2+ years of copywriting or content writing
  • Incredible writing skills
  • Strong time management skills
  • Proven SEO experience

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